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A Rebel for lunch!

Our mission was reckless: create a brand as an outlaw. Identity, name, logo… the whole lunchbox. And so we did. Orange Rebel is the wild big brother of the old school lunchbox. This brand new box can be personalized!

Client:
Orange Rebel

Category:
Identity
Packaging

OUTLAW
Rebellious by nature, Orange Rebel is not afraid of the lunchbox market leader. That’s why we boldly chose the black pirate eye patch with a rebel cross for the logo. This friendly kick-ass image is very appealing to kids.

NEW SCHOOL
Now every kid can be the toast of the town with their own Orange Rebel lunchbox and tumbler. Personalized with their name, drawings or photos. Nice ‘n funny or wild ‘n crazy. With bright colours and graphic print, the identity shows a playful attitude. With a cheeky sense of humour (we like). How it works?

Download free templates at: www.orangerebel.com.