ABOUT THE PROJECT
Every article is very recognisable yet contemporary, fresh en user-friendly. Even the most everyday products look extraordinary and carry out the brand value of HEMA. Normal can be extraordinary! The HEMA juices are excellent in its simplicity, and fits in with the brand’s ideology. The freshness of the juice is captured in the design; you literally see what you drink.
The rich and traditional bistro feeling has inspired the chalkboard concepts. The bistro chalkboard represents the chef’s special and the catch of the day. The combination of the nicely prepared meat and the use of the chalkboard emphasizes the quality of the meat.