There are countries unfamiliar with the use of coffee capsules. Our brave task was to develop a design that could also be used in these non-capsule-countries. So we developed the upmarket Caffé Perrucci label. Especially for the world largest private label manufacturer of Nespresso-compatible capsules. The result was a strong and tasteful design. Making a clear connection between the cups and the beans. On track with the private label design is Caffé Perrucci ready for launch.