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March 22, 2017

Vertex Awards 2017

This year we already won two Bronze and two Silver Awards!

The Vertex Awards are the only global competition devoted exclusively to the art of Private Brand package design. The awards are judged by a highly esteemed panel of industry experts from around the world, and awarded based on Creativity, Marketability, and Innovation.

SILVER – Jacky & Tommy
No thrills underwear, good value for money. An Action ownable style, with playful illustration style targeted at mothers. As a result the underwear and socks category made a jump in Own Brand sales.

SILVER – Human Nature
Shoe boxes. The objective was to create a new contemporary design that can be an eyecatcher in the store. The re-design transformed the current used graphic footsteps towards real life footsteps on various grounds. As a result the brand had larger visibility that leads to a boost of store sales.

BRONZE – Sensabelle
Sensual underwear. The objective was to create a design for seamless women’s underwear private brand that feels modern and qualitative enough to convince customers of the quality of the intrensic product, and help navigate the consumer. As a result the underwear and socks category made a jump in Own Brand sales.

BRONZE – Jack Parker
Men’s underwear. The objective was to create a design for men’s underwear private brand that feels modern and qualitative enough to convince customers of the quality of the intrensic product, and help navigate the consumer. As a result the underwear and socks category made a jump in Own Brand sales.

Click here to check out our full heroes gallery

  

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Awards, Packaging, Retail